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Yamaha unveils 2024 motorcycle line-up refresh under ‘The Call of the Blue’ campaign

The update includes fresh colour choices and cosmetic enhancements for the popular R15 V4 and the FZ series model range

In a strategic move to kick off the new year, India Yamaha Motor (IYM) Pvt. Ltd. has announced a significant refresh to its motorcycle line-up under the brand campaign, ‘The Call of the Blue.’ The update encompasses fresh colour choices and cosmetic enhancements for several popular models, including the R15 V4 and the FZ series.

Eishin Chihana, Chairman – Yamaha Motor India Group of Companies said, Yamaha is excited to unveil its refreshed 2024 motorcycle lineup, in line with ‘The Call of the Blue’ brand campaign. We are elated to introduce vibrant new colour options and appealing graphics that aim to captivate riders and onlookers alike. The carefully curated palette that features bold and refreshing shades, not only adds glamour to the bikes but is also expected to heighten consumer delight, promising visually stunning and gratifying experiences for Yamaha enthusiasts in India.”

“We have introduced these fresh colour schemes after receiving a lot of feedback from our young consumers in the colour related surveys that are being conducted from time to time. Through these upgrades, we are committed to offer a personalised journey to the Yamaha fans, encouraging more enthusiasts to embrace ‘The Call of the Blue’ for an enhanced biking experience.”

R15 V4 Takes Center Stage with ‘Vivid Magenta Metallic’ Exclusive at Blue Square Outlets

The highly anticipated R15 V4 for 2024 promises to captivate enthusiasts with an all-new and bold colour scheme – ‘Vivid Magenta Metallic.’ This exclusive shade will be available only at Yamaha’s upscale Blue Square outlets. Additionally, the existing Racing Blue and Metallic Red shades have undergone cosmetic upgrades, featuring refreshing tones and sportier graphics, further enhancing the model’s appeal.

Transformative Update for FZ Series in 2024

The FZ series for 2024 undergoes a transformative update, introducing spectacular new colours aimed at captivating onlookers. The FZ-S FI Ver 4.0 Deluxe now boasts the striking ‘Racing Blue’ shade, while the existing Metallic Black colour has been replaced with the eye-catching Matte Black option. Both Matte Black and Majesty Red colours have also received stylish cosmetic enhancements. Notably, the seat  for the entire FZ-S FI Ver 4.0 Deluxe has been transformed to a sleek solid black, adding a refreshing touch to the overall aesthetic.

FZ-S FI Ver 3.0 and FZ FI Debut Striking Matte colours

In a bid to enhance visual appeal, the FZ-S FI Ver 3.0 model is now available in the attractive Matte Grey colour, while the FZ FI debuts a captivating Matte Cyan shade. The FZ-X, a new addition to the vibrant lineup, introduces the strong and rugged Matte Titan colour.

Emphasising Personalised Journeys for Young Enthusiasts

Yamaha’s initiative emphasises catering to the preferences of young customers and enhancing their overall experience through vibrant colour choices and graphical enhancements. These upgrades are tailored to match each customer’s lifestyle, providing a personalised journey and enticing enthusiasts to embrace ‘The Call of the Blue.’

ModelsColor OptionsEx-Showroom (Delhi)
R15 V4Vivid Magenta Metallic & Racing BlueRs. 1,87,000
R15 V4Metallic RedRs. 1,82,000
FZ-S FI Ver 4.0 DeluxeRacing Blue, Matte Black & Majesty RedRs. 1,29,700
FZ-S FI Ver 3.0Matte GreyRs. 1,21,700
FZ FIMatte CyanRs. 1,16,500
FZ-XMatte TitanRs. 1,37,200

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