The 2023 Bullet 350 will be available in three variants and five colour options
Royal Enfield, the iconic motorcycle manufacturer with a rich heritage dating back to 1932, has introduced the latest iteration of its legendary motorcycle, the Bullet 350, in 2023. The new Bullet 350 is now available in the market, starting at a base price of Rs 1,73,562 (ex-showroom). This classic motorcycle has been a symbol of timeless design and has maintained its continuous production for over nine decades.
Variants and Colour Options
The 2023 Royal Enfield Bullet 350 lineup offers three distinct variants, each with its own unique appeal, and provides a wide array of colour choices. The entry-level Bullet 350 Military Black and Red variant comes with single-channel ABS, a rear drum brake, and a solid-colored tank featuring minimalist decals. The mid-spec Bullet 350 Standard variant stands out with its dual-channel ABS, rear disc brake, and eye-catching hand-pinstriped body-colored tank and components, accentuated by chrome and gold badges. At the top of the range, the Bullet 350 Black Gold variant exudes sophistication with its matte and gloss black tank, copper and gold 3D badges, intricate copper pinstriping, and a sleek blacked-out engine and components, offering a distinct and stylish appearance.
The Heart of the Bullet 350 2023: The J-Series Engine
A significant upgrade in the 2023 Bullet 350 is the transition to the J-series engine platform. At its core, the motorcycle houses a 349cc, air-oil-cooled, single-cylinder engine, a powerplant also found in the Meteor, Classic, and Hunter models. This engine delivers 20bhp of maximum power and 27Nm of peak torque, coupled with a 5-speed gearbox for a smooth and engaging riding experience.
A Global Appeal and Availability
The design of the new Royal Enfield Bullet 350 2023 has been conceived with a global audience in mind. Bookings for this motorcycle have commenced in India, with test rides and retail sales scheduled to start from September 3. European markets can expect the Bullet 350 in the next quarter, and it will gradually roll out to South Asian Association for Regional Cooperation (SAARC) nations, Asia-Pacific (APAC) regions, and the Americas in a phased manner, showcasing its universal charm and appeal.
| Variant | Price in Rs (Ex-showroom) |
|---|---|
| Royal Enfield Bullet 350 Military | Rs 1,73,562 |
| Royal Enfield Bullet 350 Standard | Rs 1,97,436 |
| Royal Enfield Bullet 350 Black Gold | Rs 2,15,801 |